Shoe companies now are offering shoes that help keep you in shape and that actually tone your body while you walk around everyday life. I was watching tv the other day and saw this commercial for these Skechers that are called Shape-ups and they supposedly help keep you in shape by toning your legs and butt and helping your posture. Check out this video I found on youtube that shows them.
Also Reebok has a new commercial out that offers a shoe similar to the Shape-ups and the whole commercial focuses in on girls butts while they talk over it about how these shoes will give you a better looking butt and better looking legs. I thought it was interesting to see the new crave for fitness is now being done through walking tennis-shoes.
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